How STORIES affect the brain …
Neural Coupling: A story activates parts of the brain, which allow the listener to turn it into their own ideas and experience.
Mirroring: The audience will not only have a similar experience to each other, but to the speaker / main character. Dopamine: Is released into the system when the brain processes an emotionally-charged event, making it easier to remember, with more accuracy. Cortex activity: Facts engage Broca’s and Wernicke’s regions. A well told story can engage many additional parts of the brain including the visual cortex, motor cortex, sensory cortex and frontal lobe. |
BTFA - The online course - Official trailer
Storytelling
Rather than hours of lectures, we provide the student with a relatable, engaging story, delivering rewarding moments of realisation, and enjoyable, exploratory 'branched scenario' quizzes, which engage the brain to form new wiring and firing networks, integrating our lessons into the student world view.
This ensures maximum learning-transfer back into the workplace, in the form of new thinking and behaviours.
When all leaders shift their thinking at the same time (within a matter of a few weeks, when taking the course simultaneously), conditions within the organisation are challenged and changed, to fit the shift in beliefs surrounding the question "What does good look like?"
This ensures maximum learning-transfer back into the workplace, in the form of new thinking and behaviours.
When all leaders shift their thinking at the same time (within a matter of a few weeks, when taking the course simultaneously), conditions within the organisation are challenged and changed, to fit the shift in beliefs surrounding the question "What does good look like?"