Aristotle on brain science

Congruence leads to confidence

Further to the video on 'Neurogenesis' (Previous blog post), I'd like you to consider the idea of 'Keeping it simple' and just how effective this has been over the past, let's say, 2000 years or so?

Sayings like this are wise beyond words, yet words is what they are. Words which are interpreted, by brains, considering anything coming in through the eyes against the backdrop of prior life experience.

Words like this 'sum up' the 40 minute talk Elizabeth Gould presents below, yet they have no real impact on neurons, they don't 'imprint' on the brain, they just become another fleeting memory which, in no way at all, changes a persons approach (behaviour),  usually because they don't fundamentally effect the recipients world view (beliefs).

So, you can either argue that we don't have the time or the energy to consider the complex, or you can 

consider the current level of knowledge surrounding change as over-simplified. Any way you choose to frame it, it's your choice, no-one can force you to look for a new way of seeing the world, but if you choose to, trust me; it's looks like a very different place ... a place in which you can understand change and stop making the mistakes of the past. 

In neuroscientific terms 'Keeping it Simple Stupid' really meant dumbing it down so far it lost the capacity to have any real impact on the brain, so perhaps not the best approach in business after all?